#SheMeansBusiness
1-1 coaching program to turn your business vision into reality
Welcome to your entrepreneurial journey
#SheMeansBusiness is a 1-on-1 business coaching program for (pre-)starters in Belgium. Women from diverse cultural backgrounds who have a business idea or have already started their business are guided step by step.
Our mission is to make entrepreneurship more diverse and female-led. Our business coaches reflect this mission. As women entrepreneurs themselves, they not only bring general entrepreneurial knowledge, but also share their real-life experiences and business expertise. Our expertise includes non-profit, PR and marketing, e-commerce, catering and food, finance, retail, mindset, and more.
Stop doubting and start today.
OUR 1-1 COACHING TRAJECTORY
In order to offer you the best service, we have two trajectories. Based on your timeline and needs, you can choose between a Basic or Premium trajectory.
Free
- For (pre-)starters
- In Dutch, French, English or Spanish
- Online or in-person
- Certificate of completion
- 4 months with 5 sessions
- Focus on 3 goals
- One-time registration
- Waitinglist (min. 3 months)
€215*
- For (pre-)starters
- In Dutch, French, English or Spanish
- Online or in-person
- Certificate of completion
- 6 months with 7 sessions
- Focus on 4 goals
- No waiting list
- Feasibility study
- Business analysis
- Pitch support
*The full price is €1,795, but thanks to support from the Flemish Agency for Innovation and Entrepreneurship (VLAIO) you only pay €215 (including VAT). Partners in #sterkondernemerschap: Starterslabo and Stebo.
From business coaching at #SheDIDIT to legal registration at Xerius.
Start, grow and protect your business
with Xerius by your side
Starting a business comes with questions. Growing one brings new challenges. At Xerius, we support you at every stage of your entrepreneurial journey. Whether you’re just exploring your idea or already running your own business, we help you move forward with confidence.
- Start your business smoothly
We guide you through every administrative step: from registering your business to activating your VAT number. No hassle, no guesswork. - Build on solid foundations
We help you understand your social security as a self-employed entrepreneur, so you know exactly where you stand, today and in the future. - Protect what you’re building
From income protection to pension solutions: we help you secure your business and your personal situation. - Grow at your own pace
Your journey doesn’t have to be perfect from day one. We support you with practical advice, tools and guidance, so you can take the next step when you’re ready.
OUR IMPACT ON OUR COACHEES
FAQ
Our Frequently Asked Questions. Still didn’t find what you’re looking for? Contact us at hello@shedidit.be or via our socials @shedidit.be!
Best trajectory for me?
Both of our services are designed to offer high-quality business coaching tailored to your needs. Our paid services are add-ons that require more extensive support from our business coaches. They also allow former SMB coachees to continue their trajectory with us after completing the Basic version.
If you’re looking for immediate coaching, we recommend choosing the Premium trajectory to start your journey with us. It also runs longer — 6 months vs. 3 months, and 7 sessions vs. 5 sessions — ensuring your feasibility study and business analysis meet the required standards.
This pre-starters trajectory is recognized by the Flemish Government, which is also the reason the Basic version now places coachees on a waiting list for 2025.
What's a feasibility study?
A viability assessment for start-ups examines whether a business idea has a realistic chance of success. It looks at factors such as the market, competition, target audience, and costs. This helps entrepreneurs make well-informed decisions about their new venture. Ultimately, you receive a comprehensive analysis of your business’s viability.
What's a business analysis?
When you have successfully completed your trajectory, you will receive a fully written business report containing your feasibility study, business feedback, and other insights about you and your business.
What's a pitch presentation?
When you have successfully completed your trajectory, you will receive a complete pitch presentation in which you can clearly present your business idea, insights, and analysis.
OUR BUSINESS COACHES
Meet our MVPs (Most Valuable Players) who help our coachees achieve success.
Sabine Claeys
Sabine is the Head Business Coach. She founded her own business coaching company 6 years ago, mijn kern. With over twenty years of experience in strategy, sales, category management, marketing, wellbeing and leadership. From corporate roles at Colruyt Group and Nike, among others, to coaching hundreds of entrepreneurs, SMEs and start-ups as a holistic business coach at Start it @KBC, Unizo & Fempreneurs.
Karima El Moussaoui
Karima is a business coach. As a seasoned business coach/entrepreneur, she’s coached women to scale their business. She also had her own brand ‘Noah & Sisi”. Her expertise lies in accounting, photography, e-commerce, podcasting and marketing.
Lien Warmenbol
Lien is the founder of #SheDIDIT. As an entrepreneur, owner of a coworkingspace in Vilvoorde (STOOM), mixed with 12 years of experience, she knows the ins-and-outs of entrepreneurship.
Patty Maureira
Patty is a business coach. As a food engineer, baker and food entrepreneur, born and raised in Chile. She had her own trendy coffeebar in Mechelen, which she in 2022 traded it in for empanada and catering services. She specialises in all things food, in running a physical space and managing a team.
Rosemary Dede
Rosemary is a seasoned business coach and entrepreneur with over a decade of experience, including co-founding the Berlin fashion brand Malaika Designs. She also founded SheTribe, a community supporting women entrepreneurs. Specializing in sales, marketing, mindset, work-life balance, and business strategy, she helps women build successful businesses on their own terms.
Manon Acke Moembo
Manon is a business coach. She founded her own PR collective “Two is a Crowd” in 2016, where she and her colleague focus on PR and Influence Marketing for sustainable brands and NGOs. She also works on projects in Africa such as a business development project for the Rwandese textile atelier “Afriek”.